What exactly is a mark? A trademark is a mark that is used to distinguish one person’s products from those of others, such as a logo, symbol, word, design, label sound, etc. A trademark registration is required to safeguard the brand name from infringement or misuse by others. A trademark becomes a business asset once it is registered because it allows the company to create its own distinctive identity for its customers. The holder of a trademark is granted legal rights upon registration. When should a trademark be renewed, and what is trademark renewal? According to Section 25 of the […]